One of the artists we represent, Bonnie Hofkin, is a very multi-faceted artist. She can illustrate in many styles, but we usually need her for her more realistic, “quick-sketch” drawings, that happen to look a lot like the anatomical and technical drawings of Leonardo DaVinci. Recently, the Balvenie, a range of single malts crafted by Malt Master David Stewart, contacted us looking for someone with a style like Bonnie’s. They host an annual craft show that tours around the United States.
Bonnie’s ability to create detailed yet rudimentary drawings intrigued the Balvenie, and they ended up using her original drawings of the pieces of a bicycle and the assembly of a guitar as the backdrop of the festival’s landing page (seen above). The craft festival itself has quite a roster of impressive artisans and unique products, from surfboards and sandals to chairs and suits. We were lucky to have Bonnie on our team for this project! She did an excellent job.
Marcel Laverdet made a person become a work of art in this CGI piece. At first glance, it looks like she is part of the graffiti mural, when really, she has just been painted to match it. A common misconception about art is that it is only meant to be looked at and decoded. Obviously we love to view and appreciate art, but there are many factors that play into it. It can be participatory, as we see here. Laverdet crosses lines by adding this painted, naked, backward-facing (she is viewing the wall, too) woman to an already aesthetically amusing mural. By making her a part of the creation, he combines viewer and product in an interesting and cool fashion.